Customers are attracted to things that catch their eye. When people are walking down the street past your store, you obviously want them to see what’s inside- whether it’s clothes, your gourmet coffee menu or your bakery items.
If they can’t see into your store to get a good look at what you have to offer, chances are they won’t even bother to come inside. Of course, there are strategies for increasing your sales. You can leave the front door open, place signs outside offering your specials for the day and ensure that your shop is well-lit and welcoming. However, none of these strategies matter if you have dirty windows.
Your store could have the biggest clothing sale or the best breakfast in Perth, but if your windows and the exterior of your store are dirty, customers will be repelled by your shop altogether. Customers are attracted to clean, presentable businesses, not dirty, dodgy ones.
A clear benefit to having clean shop front windows is that it attracts more customers.
When your windows are so clean that they’re sparkling, customers can not only see what you have to offer inside your store, but they get the impression that you are a reputable business. Businesses that don’t bother to keep up the appearance of their stores don’t exactly seem trustworthy. However, the honest truth is that you aren’t able to maintain sparkling clean windows year round if you don’t know how to care for them. It can be a time consuming process to learn how to properly clean your windows and even more time consuming to actually do it properly and often.
The good news is, there are professional window cleaning companies that can handle all of this for you! Thistle Window Cleaning has over 15 years of experience in the commercial window cleaning business and knows everything there is to know about windows. You may assume that window cleaning is a pretty straightforward job. However, don’t make the mistake of believing this lie and trying to maintain your store’s window yourself. Unless you are a window cleaning professional, there are many factors that you are probably unaware of.
For example, did you know that not all windows are the same? This may sound like a stupid question because of course windows come in different shapes, sizes and styles. However, I’m referring to the type of glass used in windows. There are actually different types of glass used in windows and they shouldn’t all be cleaned in the same way. However, most stores only sell general window cleaning products.
When you hire Thistle Window Cleaning, we come prepared with specialized products to clean a variety of glass types and ensure that your windows are not damaged in the process. Another factor to take into consideration is how often your windows should be thoroughly cleaned. And we don’t mean spot cleaned when you see a smudge, but deep cleaned to rid all streaks, smudges and dirt. Most business owners assume that they should get their windows professionally cleaned twice a year. This is a huge mistake! You should actually get your windows cleaned every six to eight weeks.
Clean, sparkling windows are necessary to increase traffic to your Perth shop, cafe or restaurant. However, the only way to ensure that your windows remain in this condition is to hire a professional window cleaning company like Thistle Window Cleaning. Give us a call today!